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Bienvenue

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  • Bienvenue is an exclusive corporate typeface designed in 2000 by Jean François Porchez for France Telecom, the leading French telephone & internet company. The new family was developed in conjunction with Landor Associates, who redesigned the corporate identity. It is intended for use in all France Télécom communication and advertising. The typeface features a family of 4 variations plus a brand names font, a semiserif titling font & a picto font. Bienvenue is a proprietary typeface for France Télécom and will as such never be made available to the general public.

    Bienvenue specimen

     
    Custom fonts

    We are specialized in custom typefaces design. Bespoke typefaces, like proper lettering, can help companies express their brand, corporate identity across the range of their activities.

    — Corporate identity fonts
    — Bespoke fonts
    — Signage fonts
    — Publications, newspapers, magazines typefaces
    — Custom versions of our collection
    — Font hinting

    Bespoke typefaces

    Alpha Poste
    Ardoise
    AW Conqueror
    Bienvenue
    Charente
    Costa
    Deréon
    EndlessStory
    FF Angie
    Henderson
    Le Monde Journal
    Le Monde Sans
    Lion
    Macif
    Mencken
    Parisine
    Renault Identité
    Retiro
    Sabon Next
    Script Fleury Michon
    Singulier
    Sitaline
    Verspieren
    Vuitton Persona

     
     
     

    Lettering and logotypes

    Lettering and logotypes comprise another part of the work done at ZeCraft, whether that work is completely original or redrawn from designs by other companies. Major clients include corporate & packaging agencies, publishing industry or direct clients.


    Logotype Abigail Borg. Client: Abigail Borg, surface pattern designer, 2011.


    Nameplate Notre Temps, for the magazine of the same name. Client: Bayard, 2011.


    Concept and design of the logotype Domaine de Noria, for W&cie, 2010. Won a Super Design 2010 prize. Based on AW Conqueror Sans designed by Typofonderie.


    Nameplate Chatelaine, for the magazine of the same name. Client: Rogers Publishing limited, 2010.


    Nameplate Pèlerin, for the magazine of the same name. Client: Bayard Presse S. A., 2010. Read more.

     

    Selected clients

    Design, Communication, Schools
    AR Media – Us, Brand Image, The Creative Factory – Ch, Euro RSCG C&O, Euro RSCG Design, Dragon Rouge, Ecv, Havas City, Landor Associates, Ligaris, Lacava Design – Ca, Marcel, MetaDesign – G, Atelier Pascalie design, Paragon – Ch, Piaton & Associés, Publicis, 4uatre, Reflex Image, Stories, W&cie, White Spirit.

    Luxury, Fashion, Beauty
    Abigail Borg – Uk, Brioni – Us, Cristie – Us, Detaille, EndlessStory, Devambez, Gloria Vanderbilt – Us, House of Deréon – Us, The Luxe Chronicles – Uk, Lancôme, Louis Vuitton Malletier, Vivarte, Yves Saint Laurent Beauté.

    Bank, Consulting, Insurance, Clubs
    La Banque Postale, The Boston Consulting Group – Us, BNP Paribas, MACIF, Verspieren, Who’s who.

    Publishing, Paper industry
    Arjowiggins, Axel Springer – G, The Baltimore Sun – Us, Canadian Business – Ca, Charente Libre, Chatelaine – Ca, Helsingin Sonomat – Fi, Larousse, Le Monde, Le Pèlerin, Maclean’s – Ca, Madriz Magazine – S, Notre Temps, Politikens Forlag – D, Télérama, Real Simple – Us, SportNet – Ca, The Independent magazine – Uk, The Walrus – Ca.

    High Tech, Transport, Tourism, Food
    Costa Crocieres – I, Domaine de Noria – Ma, France Telecom, Peugeot, RATP, Renault, Sébastien Gaudard, Schneider Electric, Sita, Swiss Ski – Ch, Thalès, Veolia.

    (countries indicated with the exception of France).

     

    Get in touch

    Please consult ZeCraft for a quotation or to simply ask for more specific information. The best is to use the form here, or to call directly.
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